Post by account_disabled on Dec 2, 2023 11:59:06 GMT 1
58% of organizations will be using Marketing automation by 2023.
The top three marketing automation tools are Adobe, Oracle, and Hubspot in the US.
HubSpot has a 30% market share in the marketing Whatsapp Mobile Number List automation software market, making it the largest and most popular marketing automation software.
Adobe Experience Cloud is the second most popular marketing automation software after Hubspot. Adobe has a market share of 12.5%.
Oracle Marketing Cloud has an 8.7℅ market share. Active Campaign has a market share of 8% while Salesforce Pardot holds a market share of 5%.
95% of automation users say marketing automation is very important for the general success of online marketing.
HubSpot
357,519 companies globally are currently making use of marketing automation.
35% of Businesses use Marketing Automation to ensure seamless marketing and sales operations, 34% for customer engagement and experience, lead generation at 28% and reduction of manual tasks 30%.
40% of marketers are considering the possibility of using Marketing automation solutions in the coming year.
Over 51% of firms are now hooked on marketing automation.
28% of firms not using Marketing automation plan to adopting it soon.
15% of companies outsource marketing efforts all to a specialist, 38% use in-house resources only, while 47% use a combination of both.
In 2027, $million in revenue will be from the chatbot market.
of sales productivity is achieved by automation.
High-performing marketers aremore likely to use marketing automation/account-based marketing platforms.
The marketing automation plan for 26% of companies is to improve and increase their campaign targeting, while 38% want to increase customer engagement.
85% of marketing organizations admitted to using marketing automation tools to aid their marketing efforts.
Expect a 118% increase in sales predictive intelligence by 2023.
79% of Marketing automation users had an increase in conversions after using marketing automation software.
The top three marketing automation tools are Adobe, Oracle, and Hubspot in the US.
HubSpot has a 30% market share in the marketing Whatsapp Mobile Number List automation software market, making it the largest and most popular marketing automation software.
Adobe Experience Cloud is the second most popular marketing automation software after Hubspot. Adobe has a market share of 12.5%.
Oracle Marketing Cloud has an 8.7℅ market share. Active Campaign has a market share of 8% while Salesforce Pardot holds a market share of 5%.
95% of automation users say marketing automation is very important for the general success of online marketing.
HubSpot
357,519 companies globally are currently making use of marketing automation.
35% of Businesses use Marketing Automation to ensure seamless marketing and sales operations, 34% for customer engagement and experience, lead generation at 28% and reduction of manual tasks 30%.
40% of marketers are considering the possibility of using Marketing automation solutions in the coming year.
Over 51% of firms are now hooked on marketing automation.
28% of firms not using Marketing automation plan to adopting it soon.
15% of companies outsource marketing efforts all to a specialist, 38% use in-house resources only, while 47% use a combination of both.
In 2027, $million in revenue will be from the chatbot market.
of sales productivity is achieved by automation.
High-performing marketers aremore likely to use marketing automation/account-based marketing platforms.
The marketing automation plan for 26% of companies is to improve and increase their campaign targeting, while 38% want to increase customer engagement.
85% of marketing organizations admitted to using marketing automation tools to aid their marketing efforts.
Expect a 118% increase in sales predictive intelligence by 2023.
79% of Marketing automation users had an increase in conversions after using marketing automation software.